Elon Musk set to change into number-one influencer on Twitter

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‘Chief Twit’ takes management

Musk completes his $44bn (£38.1bn) takeover of Twitter, instantly firing a lot of the corporate’s prime executives and tweeting “the hen is freed”.

Earlier than formally taking cost of the corporate, Musk modified his Twitter profile to learn “Chief Twit” and turned as much as Twitter HQ in San Francisco carrying a sink, saying: “Let that sink in!”

Pledge revamped hate speech

Musk responds to issues that he’ll loosen laws on the firm governing hate speech and misinformation by saying he’s “not but made any adjustments”. He provides {that a} new “content material moderation council with broadly various viewpoints” will meet earlier than any coverage adjustments.

Platform battles ‘trolling marketing campaign’

After a surge in tweets containing racist language, Twitter’s head of belief and security says: “Hateful conduct has no place right here.” Yoel Roth says the corporate is taking motion towards customers “concerned on this trolling marketing campaign” to make Twitter protected and welcoming for everybody.

Musk shares inaccurate story

Musk tweets an article containing a lot of inaccuracies about an assault on the husband of US Home of Representatives Speaker Nancy Pelosi by a hammer-wielding intruder. The positioning has a historical past of publishing inaccurate tales and Musk later deletes the tweet after a backlash.

Trump return dismissed – for now

With simply over per week to go earlier than the US midterm elections, Musk responds to questions on whether or not he’ll reinstate former President Donald Trump’s account on Twitter by tweeting: “If I had a greenback for each time somebody requested me if Trump is coming again on this platform, Twitter could be minting cash!”

Picture copyright by Getty Photos

Later that day, Musk attended a halloween celebration in New York and posed for pictures carrying a “Satan’s champion” costume.

Criticism over subscription service

Following studies that Twitter will start charging customers to have verified accounts, Musk responds to criticism from writer Stephen King by saying: “We have to pay the payments one way or the other!”.

Musk strikes to chop employees numbers

Staff on the firm start receiving emails entitled “Your Function at Twitter” informing them whether or not they have misplaced their jobs. Responding to information concerning the layoffs, Musk says “sadly there isn’t a selection when the corporate is dropping over $4M/day”.

Yoel Roth, the pinnacle of belief and security, mentioned 50% of the corporate’s almost 8,000 workers had been laid off however sought to reassure customers and advertisers that the platform’s moderation capability remained intact.

Twitter founder breaks silence

Twitter co-founder and ex-CEO Jack Dorsey breaks his silence over the Musk takeover to apologise to employees who’ve misplaced their jobs, saying: “I personal the accountability for why everyone seems to be on this scenario: I grew the corporate dimension too rapidly.”

Crackdown on parody accounts

Musk publicizes that Twitter accounts impersonating folks with out being clearly labelled a parody might be completely suspended – a change to the earlier course of when accounts got a warning first.

Numerous accounts that modified their title to “Elon Musk” and mocked the billionaire had already been suspended or positioned behind a warning signal.

Warnings about Twitter’s survival

In his first e mail to Twitter employees, Musk warns that the “financial image forward is dire” and provides: “With out important subscription income, there’s a good probability Twitter is not going to survive the upcoming financial downturn.”

In the meantime, after the launch of the $8-a-month Twitter Blue subscription, which provides paying customers a blue tick, a slew of parody accounts that seem like verified emerge, together with a pretend George W Bush account that tweets: “I miss killing Iraqis”.

Key employees depart firm

Extra high-profile employees give up, together with head of belief and security Yoel Roth and chief safety officer Lea Kissner.

Twitter Blue rollout placed on maintain

The choice to subscribe to Twitter Blue disappears after its preliminary bumpy roll-out. Musk later confirms that the launch of the service has been put again to the tip of November “to make it possible for it’s rock stable”.

Musk cuts down on contractors

Experiences in US media say hundreds of contractors who had been working for Twitter have had their contracts terminated. Know-how information web site Platformer says as many as 80% of its 5,500 contractor workforce have been laid off within the transfer however the firm made no official announcement.

Employees advised: Be hardcore or depart

In a late-night e mail to all Twitter employees, Musk says workers should decide to a “hardcore” tradition of working “lengthy hours at excessive depth” or depart the corporate.

Firm workplaces abruptly closed

In a shock announcement, Twitter says its firm workplaces might be closed quickly. The transfer comes amid studies that giant numbers of Twitter employees had resigned.

Responding to fears the platform was about to close down because of dropping key employees, Musk tweeted: “The most effective persons are staying, so I’m not tremendous apprehensive.”

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